Ads and promotional content are no strangers to modern society – between songs on radio stations, ads often play, and the most suspenseful scenes in movies and TV shows are interrupted by commercials. With the development of digital technologies, new opportunities and spaces have opened up for advertising and promoting content, services, and products.
Internet users are exposed to a large amount of advertising and promotional content every day, making it difficult to identify manipulative and misleading material, including fake ads. Fake ads may appear realistic and credible at first glance, grabbing the user’s attention by advertising or promising exceptionally high-quality products or incredible services at very low prices. However, these are forms of deception and manipulation.
Learn more about fake ads and disinformation in the video below! ⬇
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